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Rainy Season Hibiscus Powder

Tart, fruity hibiscus with vivid magenta color.

Regular price $9.99
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Rainy Season Hibiscus Powder is tart, juicy and vividly colored, with tasting notes that echo pomegranate, rose hips and bright red wine. Its flavor is refreshing and lively, adding a clean acidity that wakes up both sweet and savory dishes.

Grown by a farmer cooperative in Uttar Pradesh and harvested during the rainy season, each hibiscus bloom is picked at peak maturity and gently air-dried to preserve its vibrant color and tart, fruity flavor before being ground into a fine powder.

Use Rainy Season Hibiscus Powder to brew rosy pink teas and syrups, or add it to baked goods, fruit pies and jams for a pop of tartness and dramatic color. It’s also beautiful in glazes, frostings and drinks where you want both flavor and visual impact.

  • Adding spice to a cake has become a form of self-discovery and expression.

Highlights

Origin:

Uttar Pradesh, Indiat

Aliases:

Sorrel, flor de Jamaica

Process:

Air-dried, then ground

Tasting notes:

Pomegranate • Rose Hips • Lambrusco

Ingredients

Ground Hibiscus flowers (Hibiscus sabdariffa)

Kosher
non gmo
non irradiated
no preservatives, no fillers
Salt Free
Sugar Free

Cooking tips

  • Infuse in hot water or simple syrup for teas and cocktails
  • Add to fruit pies, jams or compotes for tart brightness
  • Stir into icing, yogurt or shortbread dough for color and zing

Sourcing

Our hibiscus powder comes from smallholder farmers in the Aonla region of Uttar Pradesh, India, through our partner company Pavitramenthe. Founded by Nihal in 2015, Pavitramenthe grew out of his earlier work with Dr. Bronner’s, where he began by helping Indian farmers sell organic mint. After years as a field officer supporting regenerative practices, he built a farmer-centered company focused on direct sourcing and long-term relationships.

Nihal began farming organically in 2002 and gradually worked with neighboring farmers to transition their land as well. Today, Pavitramenthe partners with thousands of farmers across northern India β€” about 3,500 in the Bareilly region and 2,800 in Pali, Rajasthan β€” with a 100% buy-back model that guarantees farmers a market for their crops. The company invests in training, materials, medical care and social support programs designed around farmers’ needs.